Man in Overalls

On January 22, 2026, nearly two years after first applying, Overalls Farm Three secured its Certificate of Use from the City of Jacksonville to operate legally as a neighborhood farm.  Winning a certificate of use granting us permission to grow took 2 years, 3 citations, 4 meetings with city officials, the backing of 5 operational non-profit partners, 11 letters of support from neighborhood business leaders, 13 Greens & Beans community meals, 15 American Gothic inspired community posts , 125 neighborhood uPick Farm Members, 500+ families on our farm member wait list, over 1350 signers on the Petition for Permission to Grow (including 350 immediate neighbors), and over $50,000 in lost revenue – not to mention: having our USDA farm serial number & state level Green Belt exemption, three Florida state-level legal preemptions against local governments “limiting” the operations of bonafide farms, being honored as the Outstanding Agriculturalist at Farm City Luncheon , a story ...

I want you to grow your groceries. Could you grow enough food to feed your family if you needed? Could we, as communities, sustain ourselves - even temporarily - if there was some major disruption like a cyber attack, supply chain failure, hyper inflation, economic fall-out, or - God forbid - war? Though I'm a fan of salads & tasty treats like sugar snaps, if you're hungry, those just won't cut it. It comes down to calories and protein. If you were gardening to keep your family alive, what would you grow?  This isn't about fear-mongering; it's about preparedness & keeping enough life-skills passing around in our networks so that, "if & when" we need them, those skills can be cultivated & shared . Even within a generally stable society, there are "minor" crises at the level of region, city, neighborhood, & family all the time that don't feel all that minor to the folks involved.  If you had to, could you grow enough energ...

There's something about coming out of the cold, darkness of winter into the warm light of spring that swells our sense of the possible, and so spring is - universally- the most popular gardening season. And for good measure: potatoes, tomatoes , squash, cucumbers, zucchini, green beans, pumpkins, melons and all those other frost-tender crops thrive in the early spring warmth - before the onslaught of heat and pests to come. :) Probably for this reason, as a kid, I only ever grew a spring garden, 10 years running from 8 'till I graduated and left home for college at 18. I started in March, just after the threat of frost had past and seeded seeds and planted plants in beds that I'd banked in leaves over the summer and winter to keep the weeds down and build up the organic matter. Now, that's not a bad thing to do if you need a break, but truth is, I just didn't know that we  could  grow 12 months a year in the Deep South. I didn't know The Game of Gardening Season...

Time to put on your overalls. If you've been waiting for a good opportunity to start growing food, now's the time. If you already know how, it's time you started extra seeds so you can get them to friends, family, neighbors, and strangers. And it's time you start posting and otherwise sharing your grocery growing hacks with anyone interested. Right now, food shortages are largely a phantom of over-buying and everyone stocking up, but with the spread of this disease, a decentralized food system is a resilient food system, a disease resistant food system. Not even in the aftermath of 2008 has a home garden looked so good. Not to mention, in the face of disease, health is paramount. My co-worker said, "What's terrifying and yet strangely beautiful about the current situation is that it reveals the amazing power of nature to grow and spread. But that same power is available to us"-- to heal, to grow, to feed. Time for us to grow a better future. In t...

“Why I Wear Overalls?”  or, more simply,  “Remember” 9. My grandfather was buried in overalls. His children placed seed packets in his breast pocket before they planted him. My mother, her bowed head dropping tears on his cold face, She tells me “He never wore a suit.” “Overalls everyday of his life.  Wore ‘em to church.” “Ain’t that the truth,” chimes my aunt.  “Clean shirt. Maybe some other shoes.” And my mother again: “Just didn’t make any sense burying him in a tie.” 8. Five days prior my grandmother was reselling Salvation Army china at the flea market. Granddaddy was waiting to go home. She found him slumped in the front seat of her van; Doctors said he’d had a stroke. I say, he caught a ride from St Peter back to the farm. 7. For decades he carried an inhaler. It helped him cope with the emphysema, earned, like his calluses, from a one-mule plow.  He carried the land in his lungs like gulps of oxygen. Every now and then, he r...

10 years ago, last night - as recorded in my journal ... - "I couldn't sleep all night long because I was up thinking about this food gardening business idea. I settled on a few things: a name and a branded persona ("Man in Overalls") as well as a few ideas on how to use such a persona and business as a food movement platform and how to make food gardening demand viral." - A few months before, once I had decided to focus my efforts on launching a food gardening biz, I concluded that of the three pillars necessary for successful biz (product, books, and marketing), I was comfortable with the first two, but how to market? How to arrange for customers to come a calling? I had not a clue. Thus it was in this all-nighter idea-storm 10 years ago that I was suddenly released like water finding a crack in a dam. - It all started with the idea about a cardboard sign. (Well, it really started with my grandfather who lived everyday of his life in overalls,...

I just read a little book about a big deal: No One Is Too Small to Make a Difference  by Greta Thunberg. It's helping me make some sense out of my entire  adventure in Overalls. [For context, Greta  is a 16-year-old Swede who has been on a school strike to draw attention to the climate crises because we've got until 2030 to cut our emissions by 50% or suffer a positive feedback loop where warming leads to more emissions which leads to more warming leading to unprecedented climate disruption. (Even in my short life, I've seen the agricultural zones noticeable shift north - even moreso from the stories of my grandmother, so this worries me). Greta calls on us to assess all endeavors not just by financial ability but by asking, "Have we got enough of the carbon budget to spare to go through with this?" She speaks "on behalf of future generations" in simple, challenging words inciting us to confront what needs changing in order to address the cris...